THE ULTIMATE CHECKLIST FOR CHOOSING MUA AGENCY AND APPLYING FOR IT

What are the MUA Agencies and how do they work?

An MUA agency can literally be called a link between makeup artists and clients. The role of the agencies is to introduce you to new clients, guide you on your career trajectory, and take you out of the business side of the makeup profession including marketing, negotiating, booking, invoices, payments, and legal support so you can fully focus on your craft, career goals, and growth. They manage, help, and advise what you should do as a makeup artist and package you properly so that clients feel more compelled to hire you.

Qualities and skills that MUA agencies value in artists

  • Working with different skin types

  • Versatility: skills in creating different types of makeup

  • Neatness, hygiene, and sanitation

  • Makeup photography skills

  • Excellent communication

  • Endurance and responsibility

  • Teamwork

YZABELLA BALETTE, Online Makeup Academy Enrollment Specialist & Mentor: 

“Be honest about your abilities. If you have never done a bridal shoot, don't say you have. And if you have no interest in working with brides, then let them know; they'll continue to find you jobs in the same field if they think you can or enjoy that field and this leads to burnout.”

 

Your Steps for Choosing and Applying to a MUA Agency:

  • Do a thorough search for MUA agencies in your area.

Study their websites and social media to determine the kind of clients they have and the makeup artists they represent. Take note of what you like and dislike. If an agency seems suitable, add it to your list and note down its contact details.

Note: Use the ready-made list of 100+ MUA agencies around the world, which you will find below!

  • Contact each agency to find out if they are adding new artists to their roster. You can call or email them to learn more about their application process.

  • Submit your cover letter, resume, and portfolio.

Note: Look for the cover letter and resume templates for the application below!

  • Pass the interview.

  • Sign a contract.

Tips from Yzabella Balette, Online Makeup Academy Enrollment Specialist & Mentor:

1. Be cautious of agencies that require you to pay upfront for their services. Most agencies take a percentage of your job's completed pay.

2. Location is an essential factor to consider. If your city does not have an agency, you may have to join an agency in a neighboring city. This may require a lot of traveling, and work opportunities may be scarce due to the distance.

3. If you're new to the industry, it's better to build your network and improve your skills before applying to an agency. This will ensure that you are fit to take on jobs assigned by the agency.

4. You may need to reach out to several agencies to find the best fit for you. Check local magazines for the names of credited photographers and reach out to them. They usually work with agencies and may recommend you to those they have worked with before.


Cover Letter Template 

Insert your data instead of the text in bold italics

Subject: Application for the position of Makeup Artist

Date
Hiring Manager’s First and Last Name
Target MUA Agency Address
Target MUA Agency City, State, Zip Code
Contact Number
Hiring Manager’s Email Address

Dear Mr./Ms. Hiring Manager’s Last Name or Full Name,

I was very excited to see that there are positions open for makeup artists at your agency as I’m looking for representation. Target MUA Agency name has a long-standing reputation for providing high-quality services, as well as working on interesting projects. I am inspired by the work of your artist Name of Makeup Artist in the recent Vogue cover shoot and I find this admirable. I would appreciate the opportunity to be part of your great team.

I am a certified freelance makeup artist with over five years of experience. I worked with brides and created wedding, evening, and natural types of makeup. In addition, I have experience in creating makeup for beauty campaigns and fashion magazines.

I am well aware of the beauty industry, constantly improving and updating my knowledge in this area. I believe that my experience, skills, and passion for the work will make me a valuable addition to your team.

Please take a look at my CV and portfolio attached to this letter. I would be happy to discuss my interest in representation in the Target MUA Agency name with you in more detail. Please let me know if there is anything else you require.

Thank you for your time and consideration of my application. 

Sincerely,

Your Full Name
Your Email Address
Your Contact Number
Your Website/LinkedIn link
Your Instagram link

!DO NOT FORGET TO ATTACH YOUR PORTFOLIO AND CV!


Makeup Artist CV Template

Insert your data instead of the text in italics*

First and Last Name

Makeup Artist

Contact Number: 

Email: 

Website:

LinkedIn: 

Instagram: 

Facebook: 

Professional Skills

Interpersonal Skills

Language Skills

Work Experience

Education

Certification

Awards

 

Applying for MUA Agency: Portfolio Checklist

Make sure the photos in your portfolio match the following points:

  • High quality photos

  • Close-up shots

  • Natural makeup look: 4 photos

  • Soft Glam: 4 photos

  • Hi-Glam/Fashion 3 photos

  • Editorial makeup looks 3 photos

  • Diversity: models of all ages, genders and ethnicities

  • Publications: magazine pages, covers, TV commercials  (if you have been published)

  • A minimum of retouching and Photoshop

As a guide, look at the portfolios of other artists already represented by the agencies you are applying to.

 

MUA AGENCIES LIST

USA

New York

AGENCYWEBSITEPHONEEMAILINSTAGRAMLOCATIONS
Agency Gerard Managementagencygerardmanagement.com1 (917) 455 6612bobby@agencygerardmanagement.cominstagram.com/agencygerardartists2New York, Miami
Aim Artistsaimartist.com1 (818) 363 3635charnelle@aimartist.cominstagram.com/aimartistsNew York
Altered Agencyalteredagency.com1 (917) 860 0809info@alteredagency.cominstagram.com/alteredagencyNew York
Anderson Hopkinsandersonhopkins.com1 (212) 431 5117hello@andersonhopkins.cominstagram.com/andersonhopkinsNew York
Art & Style NYCartandstylenyc.com1 (646) 957 7097info@artandstylenyc.cominstagram.com/artandstylenycNew York
Art + Commerceartandcommerce.com1 (212) 206 0737info@artandcommerce.cominstagram.com/artandcommerceNew York, Paris, London
Art Departmentart-dept.com1 (212) 925 4222info@art-dept.cominstagram.com/artdeptagencyNew York, Los Angeles, Paris, Milan
Art Partnerartpartner.com1 (212) 343 9889candice@artpartner.cominstagram.com/artpartnerNew York, Paris, London
Artists by Nextnextmanagement.com 1 (212) 925 5100next_artists@nextmodels.cominstagram.com/nextmodelsNew York, Los Angeles, Miami, Paris, London, Milan
Artists by Timothy Prianoabtp.com1 (212) 929 7771abtp@abtp.cominstagram.com/abtp_newsNew York, Miami
Atelier Managementateliermanagement.com1 (212) 202 8341darrell@ateliermanagement.cominstagram.com/ateliermgmtNew York, Los Angeles
BA Repsba-reps.com1 (212) 682 1490michelle@ba-reps.cominstagram.com/barepsNew York, London, Shanghai, Sydney
Beauty and Photobeautyandphoto.com1 (212) 677 1484laura@beautyandphoto.cominstagram.com/beautyandphotoNew York
BRIDGE Artistsbridgeartists.com1 (212) 313 9820hello@bridgeartists.cominstagram.com/bridgeartistsNew York
Bryan Bantry Agencybryanbantry.com1 (212) 935 0200info@bryanbantry.cominstagram.com/bryantartistsNew York, Paris, London
De Factodefactoinc.com1 (212) 627 4700michelle@defactoinc.cominstagram.com/defactoincNew York
Exposure NYexposureny.com1 (212) 475-5565stacy@exposureny.cominstagram.com/exposurenyNew York
Frank Repsfrankreps.com1 (212) 226 2735info@frankreps.cominstagram.com/frankrepsNew York, London
Home Agencyhomeagency.com1 (212) 627 5042contact@homeagency.cominstagram.com/homeagencyNew York, Paris, Tokyo
Honey Artistshoney-artists.com1 (646) 589 4539bianca@honey-artists.cominstagram.com/HoneyArtistsNew York
Judy Caseyjudycasey.com1 (212) 228 7500doni@judycasey.cominstagram.com/judycaseyincNew York
Julian Watson Agencyjulianwatsonagency.com1 (212) 660 0225info-NYC@JulianWatsonAgency.cominstagram.com/julianwatsonagencyNew York, London, Milan
Kate Ryan, Inc.kateryaninc.com1 (212) 929 5399info@kateryaninc.cominstagram.com/kateryanincNew York
Ken Barbozakenbarboza.com1 (212) 505 8635apply@kenbarboza.cominstagram.com/kbaincNY, LA, Chicago, DC, Miami, Atlanta
Kramer + Kramerkramerkramer.com1 (212) 645 8787info@kramerkramer.cominstagram.com/kramerandkramerNew York
L'Atelier NYClateliernyc.com1 (212) 274 8282info@lateliernyc.cominstagram.com/lateliernycNew York
L&A Artists Agencyl-artist.com1 (212) 334 9060info@l-artist.cominstagram.com/lgroupproductionNew York, Milan
MA (Management Artists) + Grouptalent.maworldgroup.com1 (212) 931 9311MANY@maworldgroup.cominstagram.com/maworldgroup.artNew York, Paris, London, Milan
MA + Groupmanagementartists.com212 931 9311many@maworldgroup.cominstagram.com/maworldgroupNew York, Paris, London, Milan
Mark Edward, Inc.markedwardinc.com1 (212) 279 1999info@markedwardinc.cominstagram.com/markedwardincNew York
Michele Filomenomfilomeno.com1 (212) 965 1000contact@mfilomeno.cominstagram.com/michelefilomenoagencyNew York, Paris, Milan
Next Artistsnextmanagement.com1 (212) 925 5100submissions@nextmodels.cominstagram.com/nextmodels/New York, Paris, London, Milan, Los Angeles, Miami
Print & Contactprintandcontact.com1 (646) 225 6602info@printandcontact.cominstagram.com/printandcontactNew York
Ray Brown Representsraybrownpro.com1 (212) 243 5057shannon@raybrownpro.cominstagram.com/raybrownproNew York, London
Sarah Laird + Good Companysarahlaird.com1 (212) 334 4280hello@sarahlaird.cominstagram.com/sarahlaird_goodcoNew York
See Managementseemanagement.com1 (212) 255 2500bianca@seemanagement.cominstagram.com/seemanagementNew York, Tokyo, Los Angeles, London, Paris, Berlin, Miami, Milan
Stockland Martelstocklandmartel.com1 (212) 727-1400bill@stocklandmartel.cominstagram.com/stockland_martelNew York
Susan Price, Inc.susanpricenyc.com1 (212) 206 7671info@susanpricenyc.cominstagram.com/susanpricenycNew York
The Club New Yorktheclubnewyork.com1 (646) 659 7653fran@theclubnewyork.cominstagram.com/theclub.newyorkNew York
The Naomi Groupthenaomigroup.com1 (347) 520 3000TheNaomiTalentGroup@gmail.cominstagram.com/naomismodelsNew York
Total Managementtotalworld.us1 (212) 481 9300luc@totalworld.usinstagram.com/totalworldNew York, London, Paris
Tracey Mattingly Agencytraceymattingly.com1 (323) 462 5000info@traceymattingly.cominstagram.com/traceymattinglyagency/New York, Los Angeles
Tricia Joyce, Inc.triciajoyce.com1 (212) 962 0728tricia@triciajoyce.cominstagram.com/triciajoyceinc/New York
Walter Schupfer Managementwschupfer.com1 (212) 366 4675mail@wschupfer.cominstagram.com/walterschupfermanagement/New York, Los Angeles, Paris
WarPaint Internationalwarpaintinternational.com1 (917) 740 2896warpaintinternational.com/contactinstagram.com/warpaintbeautyagency/New York, Los Angeles, San Diego, Minneapolis
WM (Wilson Murphy) Artist Managementwmartistmanagement.com1 (212) 219 9100Studio@wmartistmanagement.cominstagram.com/wmartistmanagement/New York
 

California

 
AGENCYWEBSITEPHONEEMAILINSTAGRAMLOCATIONS
Artists Unitedartistuntied.com1 (415) 957 0500contact@artistuntied.cominstagram.com/artistuntiedLos Angeles, San Francisco
Celestine Agencycelestineagency.com1 (310) 998 1977bert@celestineagency.cominstagram.com/celestineagencyLos Angeles, New York
Cloutier Remixcloutierremix.com1 (310) 839 8722Info@cloutierremix.cominstagram.com/cloutierremixLos Angeles
Exclusive Artists Mgmteamgmt.com1 (323) 436 7766darin@eamgmt.cominstagram.com/exclusiveartistsLos Angeles, New York
Rouge Artistsrougeartists.com1 (310) 570 1150jamie@rougeartists.cominstagram.com/rougeartistsLos Angeles, New York, Atlanta, Miami
Stars Artistsstarsartists.com1 (415) 477 9370info@starsartists.cominstagram.com/starsartists/San Francisco, Los Angeles, New York
The Rex Agencytherexagency.com1 (323) 466 2007kimberly@therexagency.cominstagram.com/therexagency/Los Angeles
The Wall Groupthewallgroup.com1 (212) 352 0777infony@thewallgroup.cominstagram.com/thewallgroup/Los Angeles, New York, Paris, London
 

Texas

 
AGENCYWEBSITEPHONEEMAILINSTAGRAMPRIMARY LOCATION
IA Agencyiaagency.com1 (214) 720 4496info@iaagency.cominstagram.com/iaagencyDallas
On Set Managementonsetmanagement.com1 (214) 826 9557kimberly@onsetmanagement.cominstagram.com/onsetmanagementDallas
Seaminxseaminx.com1 (214) 827 3010hello@seaminx.cominstagram.com/seaminxartistmgmtDallas
The Campbell Agencythecampbellagency.com1 (214) 522 8991sharon@thecampbellagency.cominstagram.com/campbellmodels/Dallas
 

Other States

 
AGENCYWEBSITEPHONEEMAILINSTAGRAMPRIMARY LOCATION
Artist Managementartist-management.net1 (305) 672 3556info@artist-management.netinstagram.com/artistmanagementmiamiMiami
Ennis Inc.ennisinc.com1 (781) 863 1555info@ennisinc.cominstagram.com/ennisincBoston, New York
Ford Artistsfordmodels.com1 (312) 243 9400chicago@fordmodels.cominstagram.com/fordartists/Chicago, New York, Los Angeles, Paris
Macs|Amaxamaxtalent.com1 (615) 321 6202info@amaxtalent.cominstagram.com/amaxcreative/Nashville
The Artist Agencytheartistagency.com1 (202) 342 0933theartistagencyfamily@gmail.cominstagram.com/theartistagencyWashington DC
 

Canada

 
AGENCYWEBSITEPHONEEMAILINSTAGRAMPRIMARY LOCATION
Judy Inc.judyinc.com1 (416) 962 5839richard@judyinc.cominstagram.com/judyincToronto, Montreal, Vancouver
Page One Managementp1m.ca1 (647) 348 7557gina@p1m.cainstagram.com/p1magencyToronto
Plutino Groupplutinogroup.com1 (416) 504 1605roseanna@plutinogroup.cominstagram.com/plutinogroupToronto
 

Europe

 
AGENCYWEBSITEPHONEEMAILINSTAGRAMPRIMARY LOCATION
A Managementa-management.eu45 70 60 20 15info@amanagement.euinstagram.com/amanagement.euCopenhagen
Aartlondonaartlondon.co.uk44 (0) 7817 689 763julie@aartlondon.co.ukinstagram.com/aartlondonLondon
Agence Saint Germainasgparis.com33 1 55 42 99 16info@asgparis.cominstagram.com/saint_germain_agencyParis
Airport Agencyairportagency.com06 18 42 75 26martine@airportagency.cominstagram.com/airportagencyParis
Artlistartlistparis.com33 1 48 78 05 80audrey@artlistparis.cominstagram.com/artlistparisnewyorkParis
Atomo Managementatomomanagement.com39 02 84 25 43 40Atomomilan@atomomanagement.cominstagram.com/atomomanagementMilan
Aura Photo Agencyauraphotoagency.com39 349 8564769info@auraphotoagency.cominstagram.com/auraphotoagencyMilan
B Agencyb-agency.com01 48 78 71 89instagram.com/b_agencyParis
Bryant Artistsbryantartists.com44 (0) 203 355 8952hello@bryantartists.cominstagram.com/bryantartistsLondon
Carol Hayes Managementcarolhayesmanagement.co.uk44 (0) 20 7482 1555natalie@carolhayesmanagement.co.ukinstagram.com/carolhayesmanagementLondon
CLMclm-agency.com44 (0) 207 313 8310ldn@clm-agency.cominstagram.com/clmagencyLondon
David Artists Ltddavidartists.co.uk44 (0)7875 619262david@davidartists.co.ukinstagram.com/davidartistsltdLondon
Era Managementeramanagement.com44 (0) 7802 585062artistsubmissions@eramanagement.cominstagram.com/eramanagementLondon
Frank Agencyfrankagency.co.uk44 020 8948 6534louise@frankagency.co.ukinstagram.com/afrankagencyLondon
Gary Representsgaryrepresents.com44 (0) 208 159 2361gary@garyrepresents.cominstagram.com/gary_representsLondon
Interlude Projectinterludeproject.com39 3481535374info@interludeproject.cominstagram.com/interlude_projectMilan
Joy Goodmanjoygoodman.com44 208 780 3664joy@joygoodman.cominstagram.com/joy_goodman_agencyLondon
Lighthouselh-photoagency.com34 934 87 23 29hello@lh-photoagency.cominstagram.com/lhphotoagencyBarcelona
Linkdetailslinkdetails.com46(0)857866480info@linkdetails.seinstagram.com/linkdetailsStockholm
LMC Worldwidelmc.world44 (0) 207 190 9663info@lmc.worldinstagram.com/LMCworldwideLondon
LUNDLUNDlundlund.com46 86 40 5430contact@lundlund.cominstagram.com/lundlundagencyStockholm
MKS Milanomks-milano.com39 029 163 0470info@mks-milano.cominstagram.com/mksmilanoMilan
Premier Hair and Make-uppremierhairandmakeup.com44 (0) 207 221 2333Info@premierhairandmakeup.cominstagram.com/premierhairandmakeupLondon
Prestige Artistsprestige-artists.com49 30 5770 36 34 1berlin@prestige-artists.cominstagram.com/sophialenoreBerlin
Shotview Photographers Managementshotview.com49 (0) 304 849 5890info@shotview.cominstagram.com/shotview_managementLondon
Stella Creative Artistsstellacreativeartists.com44 (0) 203 176 2800contact@stellacreativeartists.cominstagram.com/stellacreativeartistsLondon
Streetersstreeters.com44 (0) 20 7253 3949assistantny@streeters.cominstagram.com/streetersagencyLondon
The Green Apple Italiagreenappleitaly.com39 027 010 7806info@greenappleitalia.cominstagram.com/thegreenappleitaliaMilan
The Magnet Agencythemagnetagency.com44.207.247.4030contact@themagnetagency.cominstagram.com/themagnetagencyLondon
The Together Companythetogethercompany.co.uk44 (0) 797 010 8915ayesha@thetogethercompany.co.ukinstagram.com/the_together_company/London
Carencaren.co.uk20 36 57 2666welcome@caren.co.ukinstagram.com/carenagencyLondon
 

Asia

 
AGENCYWEBSITEPHONEEMAILINSTAGRAMPRIMARY LOCATION
AgentProagentpro.cn8610-51316123contact@agentpro.cnN/ABeijing
TRON Managementtronmanagement.com81(0) 3578 43556contact@tronmanagement.cominstagram.com/tronmanagementTokyo
 

Australia

 
AGENCYWEBSITEPHONEEMAILINSTAGRAMPRIMARY LOCATION
DLMdlmau.com61 2 9360 7165info@dlmau.cominstagram.com/dlm_auSydney
Lizard Managementlizardmanagement.com61 (0) 414 969 096Liz@lizardmanagement.cominstagram.com/lizardmanagementSydney
M.A.P Management & Productionmapaust.com61 (0) 2 9358 5000info@mapaust.cominstagram.com/mapltdSydney
Network Agencynetworkagency.com.au61 2 9690 2299representation@networkagency.com.auinstagram.com/networkagencySydney
Reload Agencyreloadagency.com61 2 8323 7788christine@reloadagency.cominstagram.com/reloadagencySydney
The Artist Groupartist-group.net61 2 8340 3999agency@artist-group.netinstagram.com/theartistgroupSydney
Viviens Creativevivienscreative.com.au61 2 9363 3966info@vivienscreative.com.auinstagram.com/vivienscreativeSydney
 

United Arab Emirates

 
AGENCYWEBSITEPHONEEMAILINSTAGRAMPRIMARY LOCATION
Michelle Hay Managementmichellehaymanagement.com971 50 275 0019hello@michellehaymanagement.cominstagram.com/michellehaymanagementDubai
MMG Artistsmmgartists.com9714 434 1577bookings@mmgartists.cominstagram.com/mmgartistsDubai